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Focus marketing
The core concept is to "distinguish" consumers. The more detailed the customer groups are, the more accurately they can be promoted.
You can use the customer management system to conduct multiple levels and dimensions of analysis to identify customers with higher profitability and handle them in a more cost-effective manner to increase marketing volume.
Whether it is a B2B or B2C market, market analysis and understanding of the needs of target customer groups can effectively enhance brand or product awareness (Awareness), thereby increasing conversion rates.